Years Active: 2009-2014


There is broad agreement on the need for substantial use of low carbon vectors in the long term in the UK transport sector. Electrification, via mass market adoption of Electric Vehicles, has emerged as a front runner, but there are concerns that the pace and extent implied by these modelling studies is problematic and that assessment of other low carbon vectors (e.g. biofuels, hydrogen fuel cell) and travel demand reduction have been relatively neglected.

The purpose of this study was to explore the socio-technical challenges of electrification of the UK private car market by bringing together a bespoke disaggregated model of supply and demand (the UK Transport Carbon Model) with previous work for the Energy Technology Institute on heterogeneity in the demand for plug-in vehicles.